The Republic of San Marino will take part in TTG Travel Experience 2026, scheduled from 14 to 16 October at the Rimini Fiera, with a stand run by the Tourism Office and twelve San Marino operators. The Republic’s presence at the event will focus on promoting the destination and holding business meetings with international buyers.
The exhibition area will cover 112 square metres in Pavilion A2, stand 132-204. The inauguration is set for Wednesday 14 October at 11:30 am, with a ribbon-cutting ceremony attended by the Secretary of State for Tourism, Federico Pedini Amati.
A second event will take place on Thursday 15 October at 3:30 pm in the Sala Abete. The panel, titled “San Marino, tutta un’altra storia” (“San Marino, a whole different story”), will explore the Republic through the lens of Lonely Planet. Speakers will include Pedini Amati, Tourism Office director Nicoletta Corbelli, Lonely Planet Italia director Angelo Pittro, and JFC Tourism and Management CEO Massimo Feruzzi.
“San Marino’s presence at TTG also offers an opportunity to build new synergies with industry operators, identify emerging trends, and highlight the distinctive character of the world’s oldest Republic, presenting it as a destination to discover and enjoy all year round through cultural itineraries, outdoor experiences, religious trails and a wide range of events,” the statement reads.
Now in its 63rd edition, the trade fair brings together destinations, tourism boards, tour operators, travel agencies and industry professionals. This year’s theme is EXIST, which “invites reflection on the centrality of human experience in an ever-changing context, placing emphasis on the value of authentic experiences and the relationship between travellers, places and communities,” the note explains.
Alongside the Tourism Office, operators engaged in the promotion and marketing of tourism offerings will also be present, taking part in B2B meetings with international buyers: Ace Tour SM, Azimut Tour Operator & DMC, Discover San Marino, Grand Hotel San Marino, Itinerari Tour Operator & DMC, Mayflower Tour Operator, Numerouno Tour Operator, Prima Tour, Podere Lesignano, San Marino Welcome, San Marino Viaggi e Vacanze and The One Viaggi.
